8 UX Flaws and Fixes in the PhonePe App (4 implemented by PhonePe)

This case study focused on identifying overlooked pain points within PhonePe's interface and proposing solutions to improve flow and accessibility. Interestingly, four of the key features I designed back then were officially implemented by the PhonePe team the following year. The case study remains live on Behance as a testament to foresight and real-world relevance. Everything from the research to the micro-interactions was mapped out, designed, and prototyped by me.